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Glossary

WhatsApp Sending Limits

In short: WhatsApp limits how many messages a number can send, especially new or unwarmed numbers. New numbers should start low (around 20 to 50 messages a day) and ramp up gradually, while warmed numbers can safely send much more.

How many messages can you send on WhatsApp?

There is no single public number, because WhatsApp's limits are dynamic and depend on the account's age, history, and behaviour. A brand-new number that sends 200 cold messages will likely be banned, while a warmed, trusted number sending the same volume with human-like delays is usually fine.

Safe daily volumes

As a rough guide for non-API numbers: start a new number at around 20 to 50 messages a day during warmup, then ramp by roughly 30 to 50 percent per week. Established, warmed numbers can often handle a few hundred a day when spread out with delays.

  • Day 1 to 7: 20 to 50 a day (warmup)
  • Week 2 to 3: 60 to 150 a day
  • Warmed: 200+ a day with delays and rotation

What triggers a ban?

Bans are triggered less by a hard number and more by patterns: sending too much too soon, identical messages to many people, machine-like timing, and messaging people who never opted in and then report you. Warmup, spintax, delays, and account rotation all reduce risk.

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Frequently asked questions

How many WhatsApp messages can I send per day?

It depends on the number's age and warmup. New numbers should stay around 20 to 50 a day, while warmed numbers can safely send a few hundred when spread out with delays and rotated across accounts.

Will I get banned for sending too many messages?

You can, if you send too much too soon, use identical messages, or message people who report you. Warming the number, using spintax, and adding delays sharply reduce the risk.

How do I calculate a safe sending volume?

Use the Wassuply sending calculator, which gives a safety score and a daily ramp schedule based on your number of accounts and campaign size.

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